A Vibe Analytics Product
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Stop paying for content that
ignores your brief
Brief Analyzer uses AI to check every creator video against your brief, verifying every rule, catching violations, and giving you a timestamped compliance report before the content goes live.
A creator video goes live with a competitor mention or a buried FTC disclosure. By the time someone catches it, the damage is already done. Brief Analyzer finds it before you publish.
You're publishing on faith.
There's no time to do anything else.
Your team receives creator content with a tight publish window. Watching every video, pausing, scrubbing back, checking it against the brief doc. It takes time nobody has. So most content gets a quick scan, a gut check, and a prayer. That's not a process. That's a liability.
of influencers do not properly comply with FTC disclosure rules
Source: Marketing Diveof brands have no formal compliance process for influencer content
Source: Influencer Marketing Hub, 2025average FTC fine per violation. Repeat offenders face up to $500K.
Source: FTC Endorsement Guidesof brands reported actual compliance violations in their influencer campaigns last year
Source: Influencer Marketing Hub, 2025A creator casually mentions a competitor product. Your reviewer was focused on the caption. The video goes live. Your brand safety team flags it two days later.
The brief required disclosure in the first three seconds. The creator buried it at 0:45. FTC violations can exceed $44,000 per incident.
The messaging was wrong. The tagline was paraphrased. Key visual requirements were missed. You paid for content that doesn't actually deliver the campaign.
Brief upload to compliance report in minutes
No templates to configure. No rule categories to pre-define. Brief Analyzer reads your actual brief and does the work, including catching contradictions in the brief itself before any video is analyzed.
Upload Your Brief
Drop in your creative brief: PDF, Word doc, any format. Brief Analyzer also analyzes the brief itself for contradictions, gaps, and ambiguities before rules are extracted.
Rules Extracted Automatically
AI reads every page and extracts every compliance requirement into a structured rubric: hashtags, disclosures, verbal mentions, restricted phrases, and visual requirements.
Upload Creator Videos
Add submissions from your creators. Analyze one video or fifty. Each video is analyzed second-by-second against every rule in the rubric.
Get the Compliance Report
Every video gets a per-rule verdict with exact timestamps and AI findings. Violations are flagged by severity so you know exactly what to fix and where.
Brief-agnostic. Category-agnostic. Always thorough.
Brief requirements vary wildly across brands. Brief Analyzer derives rules from whatever brief you give it. No pre-defined templates, no fixed taxonomies, no hardcoded categories.
Brand Safety & Compliance Flags
Competitor product or brand mentions. Missing or late FTC disclosures. Restricted claims or language. These are the violations that surface after publish. Brief Analyzer surfaces them before, with exact timestamps so you know precisely what to fix and where.
Brief Validation
Before extracting rules, Brief Analyzer reads your brief for contradictions, ambiguities, and missing guidance. It catches problems in the brief itself.
Compliance Scoring
Each video gets an overall compliance score and a per-rule verdict: Pass, Needs Review, or Fail. Adjust category weights to match your priorities.
Timestamped Findings
Every flagged issue includes the exact second it occurs. No scrubbing required. Send creators directly to the moment that needs to change.
Audit-Ready Records
Every finding is documented with evidence. Share with clients to prove compliance. Defend approval decisions when challenged.
Built for Volume
One creator or fifty. Brief Analyzer doesn't get tired or inconsistent. Every submission gets the same thorough analysis, every time. Scale your influencer program without scaling your review headcount.
A real compliance report, not a mockup
Here's what the output looks like: an analysis of a creator video against a Pawprint Co. brief.
Compliance Report: Pawprint Co. Summer Campaign
@creator_jess · 1:04 video · Analyzed May 2025 · 11 rules evaluated
| Brief Rule | Verdict | |
|---|---|---|
|
✗
|
No competitor brand mentions
Brand Safety · Critical
| Fail |
|
✗
|
Tagline "Real food, real dogs" verbatim
Messaging · Required
| Fail |
|
!
|
Verbal product mention (minimum 2×)
Messaging · Required
| Review |
|
✓
|
FTC disclosure in first 3 seconds
Brand Safety · Required
| Pass |
|
✓
|
Brand hashtag #PawprintPups included
Messaging · Required
| Pass |
See exactly how your creators
followed your
brief. Or didn't.
Get your first compliance report free. Upload your brief, add a creator video, and see exactly what Brief Analyzer finds. No credit card required.